User blog comment:Mineko Charat Lucky/Stop Telling Me What to Build, Thanks/@comment-1330314-20131013081051

Completely agree with you. Even on normals, I see people getting flak for buying the "wrong" items (heaven forbid if builds ), and I myself get occasional report threats when I go tanky top lane  or rush  on. Itemization and counter-itemization is a game in itself, and going for a fixed build loses more games than it wins.

That said, it goes both ways. Just as there may be a valid reason to build an unusual item on a champion, there can be a good reason not to buy a certain item at a certain time. Aside from obvious troll buys ( on and whatnot), what I often see are bruisers, tanks or supports getting cocky and building raw damage, even as they're losing teamfights. may be a great item for, but rushing when you could have bought a  to counter the fed  in the next teamfight would have helped a lot better.